Design’s grand opportunity to change everything

Minimalissimo has a wonderful interview with uber-designer Karim Rashid. His definition of design and what it can achieve resonated with me.

Humans touch an average of 600 objects a day and the potential for them to help us or bring us joy is huge! The big challenge of design is to create something that, although accessible to all consumers, touches people’s lives and gives them some sense of elevated experience and pleasure and is original. Designers have the power to shape a better, smarter world, to simplify yet inspire every individual, to make well-made and beautiful products accessible to all.

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