Who needs MTV when we have Snapchat and YouTube? That’s what I wondered when I read Viacom CEO Philippe Dauman’s comments regarding the impact of digital on his entertainment conglomerate, which includes entertainment channels such as MTV. “That transition has now taken hold across the industry, creating disruption, but also spurring action and real momentum … Continue reading I Don’t Want My MTV
MTV turns 30 today. And though the music-oriented channel is as old as MS DOS, it is notable that while not many of us are using DOS these days, though MTV is having a renaissance of sorts, thanks to a lot of reality TV shows and what not. Like CNN and ESPN, MTV redefined the … Continue reading MTV is 30 years old
I can still remember when I first watched MTV — I was completely amazed, dazed, confused and elated by MTV. It was in 1984. I watched some random songs that included Michael Jackson’s early tracks on a VHS tape. I lived in New Delhi at that time and I watched this video at someone’s house. … Continue reading After 30 Years, MTV Changing its Logo!