Nike – On my Om

May 22, 2019May 20, 2019

Is Online Shopping AR’s Killer App?

I am one of those people who celebrates the future. I absolutely love the possibilities of technology and technological change. At the same time, I can’t let go of the past. I use fountain pens to take notes in a paper notebook that is wrapped in a leather cover. But generally, I am biased toward the possibilities of new technologies — and not just information technology.

This week, I came across the Nike Fit, which seems like such a smart use of a much-hyped technology: augmented reality. Nike Fit allows you to point your phone at your feet and get the most accurate measurement. The size data that is collected enables you to find the right match for your foot from Nike’s mind-boggling array of shoe choices. Continue reading “Is Online Shopping AR’s Killer App?”

February 21, 2019February 21, 2019

[Quoted] Nike cofounder Phil Knight

You can’t be afraid of offending people. You can’t try and go down the middle of the road. You have to take a stand on something. – Phil Knight, founder, Nike Stanford’s Graduate School of Business recently hosted a conversation with Nike co-founder Phil Knight and later published excerpts from that conversation. They are worth a … Continue reading [Quoted] Nike cofounder Phil Knight

January 2, 2016January 2, 2016

7 Stories to Read This Weekend

Happy 2016! Let’s get the new year started with seven interesting and informative articles that I think are worth reading this weekend. “The Best Facts I Learned From Books in 2015.” You read books, you learn from books. It is as simple as that. The New Yorker‘s Kathryn Schulz reads a lot and came up with a list … Continue reading 7 Stories to Read This Weekend

July 29, 2015July 29, 2015

Will the New Chuck Taylors Be Big for Nike?

Brace yourselves, sneakerheads, because today Converse is releasing a new version of its Chuck Taylors. If you’ve been hiding in some unhip corner of the universe, the heritage footwear brand and these sneakers have inspired a generation. Converse Chuck Taylor All Star II was launched on July 23 in Boston, and the sneakers are now … Continue reading Will the New Chuck Taylors Be Big for Nike?

July 7, 2013

Just Do It… 25 years later

If Don Draper was for real, there is no doubt he would have worked on the Nike ad and would have come up with the Just Do It ad-line. It is one of the most iconic and defining ad campaigns of our times. Weiden + Kennedy is celebrating the 25th anniversary of this campaign.

Continue reading “Just Do It… 25 years later”

June 26, 2011

3 lessons every Founder can learn from Bill Bowerman, the man behind Nike

My colleague Kevin Tofel thinks that legendary coach Bill Bowerman was the Steve Jobs of his time and his industry. Not only did he changed track and fields business, his relentless focus on improving sporting performance led him to develop ultralight footwear and new track surfaces. This focus became the underpinning of the the Nike … Continue reading 3 lessons every Founder can learn from Bill Bowerman, the man behind Nike