publications

I have become increasingly frustrated by the fact that many of the publications I used to like are turning into churnicle factories, creating platforms for anybody and everybody to post whatever drivel they want to publish under their brand. The trend to publish without much oversight was started by the Huffington Post, which had figured out that more stuff you churn – especially with bylines of self important people – the more chances you had to build traffic. Free content, free traffic and advertising dollars — HuffPo won big with this strategy. Next came Forbes, that decided it was going to do the same, but with some pretensions. Continue reading “How publications are committing harakari! “