4 Startup Lessons I Learned From Hulu CEO

Jason Kilar runs Hulu and yesterday I got a chance to catch up with him and discuss everything from Hulu Plus to his relationship with his content partners. During the course of our conversation, he offered up some tidbits that are valuable for entrepreneurs. They may seem simple and obvious, but more often than not we tend to overlook them.

1. Learn from experience and use that to grow in a methodical manner. In other words, have patience because “everything takes time” he said. His company started with two content partners and now has 226.
2. He pointed out that in a competitive marketplace “there isn’t going to be one single model that will win it all.”
3. He said that a lot of startups make a mistake of not identifying and focusing on un-met needs.
4. In order to succeed, folks need to learn to walk in a customer’s shoes. “You need to walk in the shoes of your customers to delight them,” Kilar said.