Have we run out of things to say?

Earlier this morning, I read this post about Gabriel Stricker, the Director of Global Communications & Public Affairs at Google, switching gigs to Twitter. A few days ago, Bloomberg wrote about a dear friend no less, Ricardo Reyes leaving Tesla Motors to join Square as head of their corporate communications strategy. In November 2011, when Twitter corp. comm honcho Sean Garret quit, it started a blogstorm of speculation.

Sure, these are some great people and everyone including me is happy for their new gigs and future success. But when I read these posts and often wonder to myself that have we run out of things to say and write that actually are about technology and the companies behind them? Or do we feel compelled to fill the white space between what matters? Sort of like talk radio?

Responses

  1. David Burn (@davidburn) says:

    April 25th, 2012 at 11:26 am Reply

    I’ve been covering the marketing communications beat for 7.5 years and I see the same issue. In fact, I’m having a hard time even glancing at the press releases or articles I see in the trades and on blogs.

    Maybe it’s me. After 10,000 posts, maybe I’ve finally outgrown my own site and there really is nothing left to say. Or maybe it’s not me, and the topic never was all that interesting in the first place.

  2. Tom Foremski (@tomforemski) says:

    April 18th, 2012 at 6:24 pm Reply

    There’s tons of great stuff to write about but the future of tech journalism is not product journalism, that’s the white space filler. I have no shortage of things I want to write about.

  3. David Sams (@MisterSams) says:

    April 18th, 2012 at 6:06 pm Reply

    I think its the “compelled to fill” problem Om – we’ve decided that the medium/audience demands an accelerated refresh of content, so quantity dilutes quality

  4. Om Malik says:

    April 5th, 2012 at 5:31 pm Reply

    @mikesmith @michaelheasley thanks for your comments. Glad to hear from you and others.

  5. Om Malik says:

    April 5th, 2012 at 5:30 pm Reply

    @richardbennett

    I think the definition of tech has become very narrow – consumer Internet and services. Actually if one broadens the horizon – from chips to pipes to policy to services – the tech sector needs a dynamic set of publications to track it all. Each one of us (writers) have our own beats (and interests) that propel the coverage.

  6. Om Malik says:

    April 5th, 2012 at 5:27 pm Reply

    @davidrepas @cartertrout While the modality and methods of distributions are different and will keep changing, I dont think the core tenets of what means as valuable information will change. I am pretty sure all insights are going to become drab as well if you were getting them all the time. think the key here is providing value and context and making the right choices on what to focus.

    While many such as RichardBennett, a long time friend who disagrees with me and us a lot, but there is room for debate and counter arguments. I think we (at GigaOM) have found the balance between different needs – audience, first and foremost, then the writers and of course the need to pay bills. Of course it is all different on a day to day basis and finding that balance is the key driver.

    Perhaps that is why I feel overwhelmed by the non-news passing as that. Anyway. My two cents.

  7. Mike Smith (@mds30092) says:

    April 5th, 2012 at 3:02 pm Reply

    I am all for quality in depth reads. Also tired of the 8 or ten slides that lack quality and depth of subject.

  8. Michael Heasley (@BmoreUX) says:

    April 5th, 2012 at 1:29 pm Reply

    I’m with you. I’d like to have deeper conversations, deeper reads and deeper experiences–at least in this space. I’m glad you started the conversation, Om.

  9. Refe Tuma (@RefeUp) says:

    April 5th, 2012 at 1:13 pm Reply

    It’s not that we’ve run out of things to say, although it can certainly feel that way sometimes. It’s just that most bloggers – even many mainstream journalists – don’t feel an incentive to take the time and effort to produce longer, more in-depth content. The short, keyword-heavy, SEO friendly, 3x/day postings get more traffic sooner and keep the ad revenue flowing. It’s hard to maintain the kind of thoughtfulness and research that goes into in-depth analysis and reporting. I tried to do it for the music industry at creativedeconstruction.com and got burned out when it turned out to be so difficult to gain any kind of momentum. I’m about to give it a second try with the advantage of 2 years of hindsight. I hope more decide to do the same.

  10. Richard Bennett says:

    April 5th, 2012 at 1:13 pm Reply

    No, you’re not the only one, David. It amazes me that some of the tech blogs have so many dozens of posts each day. There just isn’t that much going on that really matters.

  11. Carter Trout says:

    April 5th, 2012 at 1:02 pm Reply

    @David RE: ” I want fewer stories and more depth,” I agree wholeheartedly. Yes please. Willing to pay for deeper insights.

  12. David Repas (@DavidRepas) says:

    April 5th, 2012 at 10:37 am Reply

    I’m so sick of all the noise.

    All of the posts about app feature launches, site redesigns, job changes, yada, yada, yada…

    I want a sort of Economist magazine (daily or weekly, digital preferred) for technology, startups, and innovation. I want fewer stories and more depth. Am I the only one?

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