Social Internet Is Dead. Get Over It.
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The social-media Web as we knew it, a place where we consumed the posts of our fellow-humans and posted in return, appears to be over.…In large part, this is because a handful of giant social networks have taken over the open space of the Internet, centralizing and homogenizing our experiences through their own opaque and shifting content-sorting systems.
Algorithms optimized for engagement shape what we see on social media and can goad us into participation by showing us things that are likely to provoke strong emotional responses. But although we know that all of this is happening in aggregate, it’s hard to know specifically how large technology companies exert their influence over our lives.
The moment exposes the tension between how social networks wish people used their services and the reality … Asking users to unlearn the habit of relying on social media will take
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