The Wall Street Journal has a fascinating story about how Indian hair donated by devotees visiting the world famous Tirupati temple end up on the head of washed out celebrities like Lisa Marie Presley.

Although India is a small part of the global hair business, compared to the market leader China, so-called Indian temple hair fetches among the highest prices. Indian hair is generally finer than Chinese and more similar to much European and American hair, hairdressers say, making it the lock of choice for certain clients.

And it is proving to be a growth business – hairy business, but surely a growth business.

The temple says it took in $5.6 million through hair auctions — twice as much as the year before.

Who needs software when you can weave a magic spell like this.