Just when you think a startup is destined for big things, they Pull a Patzer (no disrespect to Aaron). I had such high hopes for Push Pop Press and I thought they could redefine the idea of publishing. Anyone who saw Our Choice could see it — these guys could have been the next big thing. Instead they are now going to be acquired by Facebook, where in all likelihood are going to work on photo albums or something similar. Mark’s baby might be the world’s largest social network, it is also the arid in design creativity. Nevertheless, my congratulations to team Push Pop Press. I am going to miss your amazingness! via