One of the greatest things about the Internet is that it allows anyone with a quirky idea to rev-it-up and go global with it. Like this one I stumbled upon. Like this Scottish-company that allows you to blend your own scotch whiskey and put your name on a bottle. Whiskyblender makes it dead simple. It is not that complicated though a tad pricey. Here is a link to the blending lab. I know three guys in Silicon Valley who are going to dig this — Kevin Systrom(Instagram), Kevin Rose (Digg) & MG Siegler. Also, if you live in UK, check out Alchemist Dreams – a custom, liqueurs company.
Good find & sblendid (groan, I know) idea. Just to point out though, Scotch Whisky is never spelt with an ‘e’ single malt or otherwise.
I live in America and write in American english, hence Whiskey. Otherwise I would have used queen’s english and I was educated in that particular form of English.
Mass Customization was really popular a couple of years ago in Germany. It all started with custom mixed cereal (mymuesli.de) and soon spread into all other products like liquor, beer, chocolate, clothes (e.g. shoes by adidas).
It does seem to have stagnated since though, and never made it to adoption in the mass. It’s more of a gift kind of thing which you only buy a couple of times/year.
We use a great site called http://www.masterofmalt.com. We ordered six bottles for our upcoming Spree conference!
http://goo.gl/wytob