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Human Search
We are searching for meaning. We are searching for love. We are searching for a connection. We are searching for things. We are searching for something. Search is such a primal human need. Google, for once has managed to capture the essence of search.
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that’s one of the best ads by google in a while. The one about gmail with the father and daughter is a close second.
This also illustrates the difference between seeking meaning…and making meaning. Thank you for sharing this!
Reblogged this on Far from Done and commented:
There will be tears…
Beautiful. Thank you for posting.
BB
Interesting post and video, Om. Thanks for posting this.
=) lol, now i understand my initial response =) nice.
Bittersweet. Bitter, because my cynical assumption after the first few scenes was that the end of the ad would be the arrival of a big box of the sweets–a plug for google-enhanced successful commerce. Sweet because I was wrong.
Judith
We have become too cynical as people — and for a reason. Everyone wants to sell something. Sometimes, an ad doesn’t have to sell us what it is selling.
They really should have called it: “Partition Love”