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Posted on April 18, 2017June 7, 2017

Why iPhone needs simpler naming

Simplicity is lost when the products are named in the most complicated way. If we see a 7S, 7S Plus, 8 and SE in the fall, the naming will feel more like Toshiba than Apple.

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Om Malik

Om Malik is a San Francisco based writer, photographer and investor. More....

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