In today’s written-word landscape, there is room for a couple of giant, sprawling news organizations, which most people are willing to pay for; room for practical, service-based journalism, like trades, which can be expensed or written off; and room for really excellent reporting that’s entertaining and insightful, too—work that makes you smarter and that you simply love. All the other stuff—the fluff, the poorly executed, the throw-offs that could have been written by ChatGPT—will never work long term.
That’s as succinct an outlook on the media industry from one of my favorite fashion industry writers, Lauren Sherman, who left Business of Fashion and has joined the red hot platform, Puck.