Answer to Question of the Day: Pricing

2 thoughts on “Answer to Question of the Day: Pricing”

  1. Sometimes pricing is not for the product itself. Perhaps you have a pretty cool software product. Would it be worth more to your company if you were to open source it? What if you never did release it?

    These are some things to consider if your company has some software that supplements your service or other offerings.}

  2. There is a fantastic book on pricing called “The Strategy & Tactics of Pricing”. A must read for anyone involved in pricing decisions. It’s a heavy tome but well worth the investment.}

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