Whether you are an employee or a freelancer, you need to manage your personal brand. Of course you’ll think of using the web to do so. But does that mean shelling out money for search engine optimization, for pay-per-click ads that drive potential customers or employers to your website, for a professionally-designed website? Continue Reading.
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Great post. I just came home from a talk I gave at my local Nassau/Suffolk Limo Association!
I had invited one of my clients, Dr. Glazer – a cosmetic dentist to attend. It scored me some brownie points to bring guests, for my client to see me in action in another crowd, and I was able to interweave Dr. Glazer’s pitch (that I had given her).
“Why Would a Dentist Be Interested in Targeting Limo/Black Car Owners?”
I’m about to post the answer on ViksMarketingBlog.com
My client definitely stood out; she will be remembered, and will probably do business… from a simple Personal Brand Marketing trick: Stand out in a well-conditioned Community.