Of Broadband & Long Tail Video

4 thoughts on “Of Broadband & Long Tail Video”

  1. At the heart of this debate is that video is becoming a new, standard form of communication — no longer just a specialty. Needless to say, that has vast implications, including what happens to the economics. It may be that Om is pretty close to right. Who makes money today on the written word and documents derived from it? Books and paper generate revenue, but regular old daily documents don’t. Does that model apply here as well?

  2. I have my doubts that there will be billions of channels – at least not that has a real niche. There will be lots of garbage content, just like there has always been. But I do expect a proliferation of niche content. With the ability to watch shows when you want and how you want, niches will be better able to support their favorite shows – instead of having to choose between two shows at the same time. Also, the need for studios (such as ABC, CBS, NBC, FOX) will diminish and with it the sudden cancellation of shows that cast, crew, and fans want to continue. While it is still about money – show producers oftentimes care about shows for more than that – and where a network may have deemed the margins too slim a cast/crew may be more than happy.

  3. Insightful post. This inspired me to write a post on similar lines, trying to explain how we really CAN have 3 million channels without much stress on the current storage systems. You can read my post here.

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