When I ask Kalanick if he agrees that Uber is Google-like in that they’re both data-deterministic, he pauses for a moment, and then points out that Uber’s task is much harder, because it is about “taking bits and translating them into atoms” and vice versa. Google, in other words, never has to worry about a search result getting stuck behind a trash truck. “The real world is a lot more complicated,” he says.
My latest Technovore column in the latest issue of Fast Company.
3 thoughts on “What do Uber & Google have in common?”
I think the real world is much more local. That if Uber wanted to be truly successful, in non-urban areas, they would have to work with local entities to fully understand on-ground realities.
they don’t need to be in non-urban areas as they work at scale and urban density ensures that.
As we’ve seen though, @über s platform will work with many different applications applied to real world. Taxis. Ice cream. Real application. Where @google s search model is turning evil. Ask any SEO professional.
Comments are closed.