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My friend, Hiten Shah tweeted a link to one my older pieces about design. I thought why not share with folks here at well.

10 Rules of Good Design by Dieter Rams

1. Good design should be innovative
2. Good design should make a product useful
3. Good design is aesthetic design
4. Good design will make a product understandable
5. Good design is honest
6. Good design is unobtrusive
7. Good design is long lived
8. Good design is consistent in every details
9. Good design should be environmentally friendly
10. Good design is as little design as possible

My blog has an RSS feed. I am on Twitter @Om

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Om Malik

Om Malik is a San Francisco based writer, photographer and investor. More....

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