Podcast Overload
“People are willing to do almost anything other than read at length. It requires patience: an atrophied muscle in the smartphone age. At the same time, no one relishes being ignorant or incurious. The desire for self-improvement out there is real. The podcast boom shows that we want erudition without effort: the palm without the dust.
Financial Times.
Podcasts are seemingly a quick fix for those who don’t want to read books. That is why we have so many authors on the podcast circuit. It is a virtuous cycle of self-promotion and self-improvement. Like most pandemic trends that saw us embrace new technologies and behaviors, podcasting has entered the “digestion” phase. It is time to absorb the excessive growth of the pandemic years. And be as it might be, it seems that the go-go days for podcasting might be behind the sector, which is getting



