AT&T: I’m in love with da iPhone

14 thoughts on “AT&T: I’m in love with da iPhone”

  1. Agree with inbabble. Expectations are so high at both AT&T and Apple that they are sure to feel PR backlash, even if the iPhone is a hit with customers. FSJ continues to follow the inevitable backlash in his post from yesterday.

    http://fakesteve.blogspot.com/2007/06/zdnet-leads-backlash.html

    Apple of course is due for a PR backlash and can take it with the great PR stretch they’ve been on. You would think AT&T would be a little more careful as to not set the bar too high. What is that they say… “underpromise overdeliver.”

  2. I walked into the Apple store last night and was very hesitant to ask a question. I wanted to know if Apple would be selling anti-viurs and spyware software with the iPhones. As far as know, this issue has not been discussed. As I expected, the guy (possibly manager) had no clue at all.

    Ok, here’s my consulting gig for all Apple stores (and ATT). Push add-on protection software and reap an extra 10% on iPhone sales. You can keep my $100K fee for the extra revenue.

  3. Sounds as though some folks are HOPING that the iPhone will not do well (other than Verizon and Sprint). I would bet it is ENVY –“Why didn’t I think of that?” 🙁

    If it works as in the ads, it will be a huge success. But, I do NOT plan on switching from a carrier with whom I am satisfied, and I cannot see paying the current price for the iPhone. It would be nice to see it available from other carriers and at a much lower price (since the monthly fees will be large for my budget) in about a year or so.

  4. The only folks practicing “overpromise” are analysts and Apple anti-fanboys. Far as I know, no one from Apple has hoped for more than 1% – and that was hope not promise.

    Meanwhile, AT&T should be thanking their lucky stars the advert package was wrested from their hands by Apple. I can’t get that bloody tune out of my brain..

  5. Rick – “dream on for $100K” – said: “I wanted to know if Apple would be selling anti-viurs and spyware software with the iPhones. As far as know, this issue has not been discussed. As I expected, the guy (possibly manager) had no clue at all.”

    Dear Rick, iPhone runs Mac OS X. Apple does not sell anti-virus/spyware for Mac OS X. Did you know that the iPhone Mac OS X is closed for application development – for a reason – especially to avoid hacks like you to trying to sell consumers what they dont need. Now go take the $100K from a Windows based company because they desperately need you (even if they dont need you, they think they need you!). So here in our office with 200 Macs and soon about 50 iPhones, we’ll be happy without a dedicated IT department and not spending $100K on a consultant.
    AM

  6. I think Apple is pulling a real fast one on AT&T. Who is paying for all the ads –they are branded as AT&T.

    In six months there will be a widescreen ipod that looks just like the iphone — and that will be the best seller as the 100million ipod users upgrade to that.

    Of course AT&T is benefiting from all the free publicity — hard to put a number on that.

    We also don’t know what is the cut Apple is getting from sales/contracts — so your estimated $50 million take is going to be a bit off. I’m also curious to see the margins on the iphone. a 8gb flash device with a screen and wifi should be about $150-200 — and much cheaper with the amount of flash memory that Apple has been buying. Who gets that revenue? I suspect Apple is selling them to AT&T at 900 a pop, then agreeeing to take a smaller cut of the revenue in return.

  7. I can’t help but echo Don’s thoughts. From Forbes to the WSJ to ZDnet and the San Jose Mercury News, eveybody in the media and blogoshphere doesn’t seem to just be predicting failure and disappointment for the iPhone. It seems clear that they WANT the iPhone to fail and be a disappointment. They’re hoping to god that this thing can’t be as good as it looks, and perhaps they think they can convince people to avoid it. I’m not sure why.

    Of course, even when it is a boffo success, they’ll say, “Oh, it’s just Apple fanboys and brainwashed idiots buying that thing.” Oh well, what can you do? 🙂

  8. Om, that’s not love motivating Randy — it’s fear. Old man AT&T just had a lavish and very expensive wedding to a 20-something ex-model/actress of questionable providence and whoops he forgot to get a pre-nup. If the iPhone isn’t a huge success AT&T is going to be in a lot of trouble with Wall Street.

  9. Yes, the iPhone is innovative. That is why, in the uncertain weeks after folks get their hands on this innovative device and are cursing the tricky, technique-dependent, can’t get the hang-of-it, ‘never-seen-nothin-like-that-before’ quality of the input device — AT&T will run scared; begin distancing themselves; hedging their bets; pulling out pieces of the launch campaign.

    A company like AT&T cannot sustain the uncertainty of the adoption period.

    iPhone is innovative – and that is why your company can never be associated with it.

  10. Forget about the potential for failure for a moment, forget about the possibility that fat fingered people will be completely out of luck. The real story is the absolute madness, which at this point, is likely to include camping out for the iPhone? Camping out? Are they serious? It’s a damn phone people!

  11. I’m looking forward to uploading photos from my vacation, downloading the tonight show videos from youtube (cuz it’s the real web after all), listening to ipod music, and txting my friend on the “keypad” all at the same time while sitting at the beach on a speedy EDGE network.

    Should be good for the 18 minutes that my battery will last!

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