If there was ever any doubt that competition is a good thing, witness the case of MySpace. The social networking site has been on a tear recently, signing partnerships with the likes of Skype and AOL, and expanding into new avenues such as OpenSocial and, more recently, “quarterlife.” As a result, its traffic — despite stiff competition from babe-of-the-moment, Facebook — has kept on going up, at least in the U.S.
According to comScore, MySpace added 3.5 million unique visitors in October, a roughly 5 percent increase, bringing its total to 72 million. Facebook saw the number of visitors rise by 8 percent, putting its total at about 33 million. This battle between the two social networking giants isn’t over yet!