Will cars help iPad zoom away for good?

13 thoughts on “Will cars help iPad zoom away for good?”

  1. Not sure that inclusion in a $100k+ luxury car makes a trend… But yes, over time it makes sense for auto makers to better embrace consumer devices over their proprietary “inoftainment” solutions.

  2. I hope the housing is interchangeable to accommodate new iPad form factors :-/ If you’re spending $155K on a car, I can imagine you will own it for more than 3 years, which is about how far back Apple supports older iPads and iPhones O:-)

  3. Gimmic. Too risky, think back to do the days when car stereos were stolen out of cars, this just makes it too tempting for a smash and grab. Nice idea but not necessary, a simple attachment device to a standard seat would be ideal as who would want to see gaping hole in the back of the seat when you left it in the house.

  4. Actually, the size is wrong. It’s too small for the distance involved. It would need to be at least the size of the frame that holds it to comfortably view a movie or play a game on it. That probably requires a dedicated screen since I don’t see iPads getting that large. But the concept is sound and that day will come when there will be a hefty screen on the back of every auto and airliner seat.

  5. I don’t really see value in this. People buying such cars I believe already carry the latest iPhones and 3G enabled iPads with them. don’t they?

  6. I’d add that we are not just talking about an entertainment device. iPads can be used as a low-cost alternative to the instrument panel. I have seen this on some electric-car prototypes: all you need is a slot in front of the driver into which you stick the iPad, and some custom apps. Presto, a great combined speedo/tachometer/navigator/theft-prevention interface at a quite low cost.

  7. I’d add that we are not just talking about an entertainment device. iPads can be used as an excellent alternative to the instrument panel. I have seen this on some electric-car prototypes: all you need is a slot in front of the driver into which you stick the iPad, and some custom apps. Presto, a great combined speedo/tachometer/navigator/theft-prevention interface at a quite low cost.

  8. Apple should acquire Sirius/XM. The combined companies could own the dashboard and Apple could help grow the Sirius subsriber base signifcantly.

  9. I spent a lot of money getting headrest DVDs into my new car two years ago. If only I had though about it, I could have gotten both of my kids their own iPads (original) for use in the car, and saved money. Nowadays, the DVD goes unused, and the boys play on iPad or iPhone hand-me-downs.

  10. So when I first read this article’s headline, I imagined that the integration was going to be more intelligent, much like the control panel on the Tesla Model S that you guys were so kind to share with the attendees of the Roadmap conference last fall.

    Sticking two iPads in a leather holder in the back of a seat really epitomizes how out of touch automobile manufacturers are with current technology. I mean how cool would it be to have a slick mounting dock right on my center dash, where I could pull up maps, traffic, music, play movies on the Airplay screens in the back, and have Siri read me my messages and News on dock connected speaker system. I could save thousands on the factory installed headend electronics which are always outdated as soon as I drive the car off of the lot.

    Now that kind of integration would help cars zoom away for good!!

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