I reported last week based on a piece published on Panjiva’s marketing blog that Apple was shipping in new Apple TVs. Panjiva was analyzing some shipping documents and making conclusions. I helped amplify those conclusions. Later reports came that it was going to be nothing more a software upgrade. Well, needless to say, Apple didn’t announce a new Apple TV upgrade. And I was wrong and apologize for wasting your time, attention and trust. Folks at Panjiva too posted on their blog that they whiffed.