Joost Has Some Infrastructure Challenges

21 thoughts on “Joost Has Some Infrastructure Challenges”

  1. These are excellent points Om. The Internet will not withstand the surge of video, TV and film content being thrust onto IP pipes without P2P – BUT — P2P video distribution is ideally suited for complimenting traditional CDN servers, not replacing them. When seamlessly offloading peak/burst bandwidth from central servers, p2p shines. When trying to deliver across the entire long tail of content, pure p2p is often overkill and unreliable. The Estonians will innovate on this front no doubt, but they will of course rely heavily on central “super-seeds”.

    Pando Networks, a hybrid p2p media distribution platform, has spent over 2 years optimizing p2p efficiency for downloadable HD media in both one-to-many and one-to-few networking scenarios, and let me tell you, its not easy. For streaming it’s even harder to get right because the slightest performance hit is immediately visible to consumers. You have to balance three things simultaneously; bandwidth efficiency, bitrate performance and perhaps most importantly (and least talked about) minimizing the use of the consumer’s PC resources so that they don’t “feel” your p2p app. As an old push technology guy I can’t stress this enough for upcoming p2p video startups.

  2. This problem of assuring long-tail content availability is part of what we tried to solve at Mojo Nation (the venture where Bram Cohen learned many of his P2P tricks for Bit Torrent). Our solution, provide a market for pricing P2P resources (e.g., bandwidth, disc storage, etc.) so that real incentives can be offered for clients to cache less popular content.

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